Atlas logo Atlas logo

Web3 and the metaverse: an inflection point for the energy transition

June 21, 2022 Press Releases

The next iteration of the internet is fast taking shape but making it a reality will require vast amounts of energy. Ensuring the future digital landscape doesn’t become an environmental nightmare means opting for renewables, accelerating the energy transition, and locking in a lower-emissions framework.

Run on networks that use consensus mechanisms such as blockchain, Web3 is a new decentralized version of the internet, which aims to give individuals more control over their data and experiences.  Meanwhile, the metaverse is a yet-to-be-realized digital and immersive world that enables users to interact digitally, be that using crypto-wallets to make purchases or virtual reality headsets to explore experiences. 

While both are digital, virtual spaces, they’re very much tethered to the physical world – thanks to the energy needed to power them. 

Despite all of its futuristic promise, the basic building blocks of the new digital landscape are computers and servers, and a recent blog post from Intel suggests that our global computing infrastructure will need to be 1,000 times more powerful than it is today in order to comfortably sustain it. This comes at a heavy environmental cost. 

In a study carried out in 2019, University of Massachusetts researchers calculated that training one large deep-learning model – for example, one that allows machines to work with natural language in a virtual environment – produces 626,000 lbs of planet-warming carbon dioxide or five times the lifetime emissions of an average car. 

At the University of Lancaster, researchers ran a scenario to find out what would happen if just 30% of computer gamers moved to virtual cloud-based platforms by 2030, and found that carbon emissions would jump by almost a third.

Meanwhile, cryptocurrencies, which will underpin transactions in the new online world, have become notorious for their energy intensiveness, with the University of Cambridge finding that crypto mining can consume as much as 121.36 terawatt-hours a year, or more than the annual energy consumption of Argentina or the United Arab Emirates, while the New York Times calculates that bitcoin consumes roughly 0.5% of all energy worldwide.

In today’s energy mix, where the majority of electricity worldwide still comes from non-renewable sources, the huge increase in power use brought about by Web3 spells disaster for the planet.

Around the world, irreversible climate change is already underway, from hotter temperatures to more severe storms and droughts. According to the 2022 IPCC report, released earlier this year, humanity has a “narrowing window for action”, and if we are to secure a livable future, deep cuts in greenhouse gas emissions need to happen now.

The green way forward 

However, before immediately writing off the metaverse and Web3 as an environmental disaster waiting to happen, it’s worth noting what Big Tech is doing to reconcile its own sustainability goals with the creation of a fully immersive digital landscape. Amazon Web Services (AWS), which provides cloud computing solutions for nearly a third of all web applications today, says it will power its operations with 100% renewable energy by 2025. Google has pledged to use 24/7 carbon-free energy in all its datacenters by 2030. Microsoft intends to be carbon negative by 2030, as well as halting the use of diesel in its datacenter generators. Meanwhile, Meta – which changed its name from Facebook to demonstrate just how much it believes in the metaverse – says that by 2030, it will reach net-zero emissions across its own operations and its value chain. 

What’s more, clean energy is increasingly being used to power cryptocurrency activities, with a report from the Cambridge Centre for Alternative Finance finding that nearly 40% of proof-of-work mining is powered by renewables. This is thanks in part to the fact that renewable energy is now cheaper than fossil fuels in most markets around the world, while fossil fuels are only set to become more expensive over time. Another positive sign can be found in the Crypto Climate Accord, inspired by the Paris Agreement. The industry-driven pact’s signatories have vowed to switch to renewable energy sources by 2025 and go completely net-zero, eliminating greenhouse gas emissions altogether, by 2040.

This proliferation of commitments is already outpacing our world’s transition to renewable energy, driving up demand for a greater percentage of the grid to come from clean resources. 

To meet this demand, a decentralized digital world needs decentralized energy sources. Crypto farms will need to be co-located with renewable generation and mining when there is an abundance of energy. Data centers are already entering into direct corporate power purchase agreements (PPAs) with renewable energy suppliers, enabling them to increase their actual use of clean power faster than if they relied upon the grid alone. Digital mining activities have locational flexibility, as has been shown by redeployment of its activity in response to regulatory changes, this means that digital mining activities can pursue the best geographies in terms of abundant and competitive renewable energy.  

Paving the way for a sustainable future

Ensuring that the metaverse and Web3 are powered by clean energy enables the truly transformative power of the new online world to take effect. Forward-thinking individuals who care about the future of the planet are already designing radical new ways for people and companies to be more sustainable via the new tech – from digital carbon credit coins to allow anyone to access carbon trading markets to non-fungible tokens that fund the planting of enough mangroves to sequester 20 million tons of carbon over the next 25 years.

While it’s true that – as things stand today – wide-scale adoption of the metaverse and Web3 would drive emissions up to dangerous levels, all indicators point to the companies involved choosing to combat these environmental challenges. The only viable option to power the future online world is renewables, and this huge surge in demand will drive enormous adoption of clean power, accelerating the energy transition for a better, more sustainable future.

In partnership with Castleberry Media, we are committed to taking care of our planet, therefore, this content is responsible with the environment.

Share This Entry

More articles

October 06, 2025 Our point of view
Toward COP30: How Renewable Energy Is Rewriting Latin America’s Opportunity Set
October 05, 2025 Our point of view
Renewable Energy-Driven Data Centers: Shaping Mexico's Digital Future
October 05, 2025 Our point of view
The Food Industry and Energy Transition: A Recipe Toward Competitiveness
October 02, 2025 Our point of view
Chilean Mining Sector in Energy Transition: Perspectives and Key Insights Amid New European Regulations
September 23, 2025 Our point of view
Walking the Walk: Making Sustainability Tangible
July 23, 2025 Our point of view
Renewable Energy: The Strategic Choice for Energy Transition in Mining and Oil Operations
July 19, 2025 Our point of view
Innovation That Protects: How Atlas Embedded Health and Safety at the Core of Its Operational Excellence
June 17, 2025 Our point of view
How Renewable Energy Will Power Mexico's Economic Transformation by 2030
June 17, 2025 Our point of view
From Generation to Energy Consumption: The Private Sector's Role in the Energy Transition
May 28, 2025 Our point of view
Energy Trends in the Colombian Market
May 05, 2025 Our point of view
Q&A: Energy Buyer Transitioning Operations to Renewable Energy with Atlas
April 15, 2025 Our point of view
Sustainable Operations: Why Data Centers Are Turning to Renewables
April 15, 2025 Our point of view
The Power of PPAs: Renewable Energy in the Regional Automotive Industry
April 04, 2025 Our point of view
The Strategic Edge of Renewable Energy: Business Advantages
March 10, 2025 Our point of view
Powering AI's Revolution: the Renewable Energy Imperative
March 03, 2025 Our point of view
How BESS is Revolutionizing Latin America's Renewable Industry
February 24, 2025 Our point of view
Renewable Energy Drives Sustainability in the Food Industry
February 06, 2025 Our point of view
The Strategic Role of Storage in Latin America's Energy Transition
February 04, 2025 Our point of view
By the Numbers: Why Companies Are Choosing Renewable Energy Contracts
January 24, 2025 Our point of view
Energy Transition: Opportunities for Multinationals
January 11, 2025 Our point of view
The Multiple Benefits of Renewable Energy Consumption for Companies
November 21, 2024 Our point of view
Clean energy for data centers: the rise of PPAs as a secure solution
November 21, 2024 Our point of view
Operational Cost Optimization: The Strategic Role of PPAs Amidst the Rising Energy Prices
November 21, 2024 Our point of view
How Oil Companies Can Decarbonize Through PPA Contracts
October 30, 2024 Our point of view
Forging Strategic Alliances: Bridging the Gap Between O&G and Renewable Energy
October 16, 2024 Our point of view
The Role of Renewable PPAs in Mitigating Price Volatility
August 24, 2024 Our point of view
Why Are Telecoms Transitioning to Renewable Energy?
July 08, 2024 Our point of view
How are renewable energies transforming the Brazilian economy?
July 03, 2024 Our point of view
PPAs and Contract Structures: Tailoring Renewable Energy Procurement to Corporate Needs
June 25, 2024 Our point of view
Renewable Energies as Key Players in CFO Strategies
June 18, 2024 Our point of view
Colombia’s Roadmap: A Pathway to a Cleaner Energy Matrix
June 18, 2024 Our point of view
Atlas Renewable Energy's big bet on renewable energy development in Colombia.
June 17, 2024 Our point of view
The Pivotal Role of Renewable Energies in Mitigating El Niño's Impact in Colombia
June 17, 2024 Our point of view
Understand the limits of carbon capture in the energy transition
June 17, 2024 Our point of view
Understand the advantages of contracting renewable energy for your company
April 26, 2024 Our point of view
Navigating the Energy Transition: The Impact of COP 28 Agreements on Corporate Strategy
April 10, 2024 Our point of view
AI and its impact on renewable energy
April 09, 2024 Our point of view
Social License: The Crucial Factor in Ensuring a Responsible Energy Transition
February 16, 2024 Our point of view
How innovative technologies are driving the future of renewable energy
January 30, 2024 Our point of view
Is a Dollar-Based PPA Ideal for Achieving Your Company’s Sustainability Objectives?
January 24, 2024 Our point of view
How sustainable energy strategies can provide stability in uncertain times
December 12, 2023 Our point of view
Innovation in Corporate Clean Energy: Atlas Renewable Energy is Leading the Way in Latin America
November 09, 2023 Our point of view
Renewables and Storage: The perfect combination to meet energy demand
August 03, 2023 Our point of view
CLEAN ENERGY FOR THE ALUMINUM INDUSTRY
June 21, 2023 Our point of view
How renewable energy sources can contribute to the food industries sustainability journey
May 09, 2023 Our point of view
Powering the concrete and cement industry with renewable energy: A pathway to a just transition for the construction sector
May 09, 2023 Our point of view
Unlocking the full potential of renewable energy investment in partnership with development finance institutions
May 09, 2023 Our point of view
GREEN HYDROGEN: TOWARDS NET ZERO
April 26, 2023 Our point of view
Renewable energy: Making the circular economy happen in the chemicals industry
April 21, 2023 Our point of view
Atlas recognizes the development of renewable technologies in Latin America
March 27, 2023 Our point of view
How the surge in renewable energy investment is making it easier for companies to transition
February 24, 2023 Our point of view
IN CONVERSATION WITH ATLAS: HOW WE PARTNER WITH CLIENTS TO CREATE A REAL IMPACT
January 27, 2023 Our point of view
WHY COP27 IS MORE RELEVANT THAN EVER
January 12, 2023 Our point of view
What governments should take into account to make a real transition to renewable energies
December 13, 2022 Our point of view
Renewable Energy Trend Watch: Self-generation in Brazil
December 07, 2022 Our point of view
What you need to know about the rise of I-RECs in Brazil
October 18, 2022 Our point of view
How I-RECs can offer a new level of transparency as companies get real on climate change
September 26, 2022 Our point of view
What can renewable energy do for the mining sector?
August 29, 2022 Our point of view
How the Inflation Reduction Act could turbocharge the renewable energy sector
August 16, 2022 Our point of view
Power Purchase Agreements (PPAs): A Source of Stability in a Climate of Change
June 21, 2022 Our point of view
Web3 and the metaverse: an inflection point for the energy transition
June 07, 2022 Our point of view
What to look out for in a renewable energy contract
June 01, 2022 Our point of view
TOWARDS NET-ZERO INDUSTRIAL HUBS: THE ROLE OF RENEWABLE ENERGY
May 20, 2022 Our point of view
Avoiding Greenwashing and Make the Shift to True Sustainability
April 06, 2022 Our point of view
Closing the green divide in the tech industry
March 18, 2022 Our point of view
How renewables can help feed the world without overwhelming the planet
February 24, 2022 Our point of view
Ensuring the triple bottom line for your renewable energy strategy: the biggest return on investment
February 23, 2022 Our point of view
The vital role corporations play in achieving the COP26 commitments
December 20, 2021 Our point of view
How generating sustainable change at scale leads to positive tangible environmental and consumer impact
December 20, 2021 Our point of view
Diversity and Inclusion: The Atlas Perspective
October 28, 2021 Our point of view
COP26: What corporations should know
October 27, 2021 Our point of view
LAGGARDS AND LEADERS: CLOSING THE GAP IN THE TRANSITION TO RENEWABLE ENERGY
October 26, 2021 Our point of view
MAKING CIRCULAR ECONOMY HAPPEN
October 08, 2021 Our point of view
WHY GREEN HYDROGEN IS PART OF THE ENERGY MATRIX OF THE FUTURE
October 06, 2021 Our point of view
WHY COVERING THE ENERGY NEEDS OF DIGITALIZATION SUSTAINABLY IS IMPORTANT
July 07, 2021 Our point of view
ELECTRIC VEHICLES AND RENEWABLE ENERGY: A PERFECT MATCH
July 01, 2021 Our point of view
MAKING IT COUNT: DIVERSITY, INCLUSION, AND SOCIAL DEVELOPMENT IN RENEWABLE ENERGY
July 01, 2021 Our point of view
SUSTAINABLE LEADERSHIP: FROM WORDS TO ACTION
June 30, 2021 Our point of view
WHY WE’RE STILL OPTIMISTIC ABOUT FIGHTING CLIMATE CHANGE
May 10, 2021 Our point of view
RENEWABLE ENERGY IS AT ITS BEST: SOLAR SHINES BRIGHT
May 07, 2021 Our point of view
WHAT THE LEADERS SUMMIT ON CLIMATE MEANS FOR CORPORATIONS
March 30, 2021 Our point of view
CARBON PRICING IS INEVITABLE – DON’T BE CAUGHT OUT
March 29, 2021 Our point of view
A SYSTEMIC VIEW OF DIVERSITY AND INCLUSION
March 18, 2021 Our point of view
BIDEN’S PLAN: RENEWABLES ON THE RISE IN THE US
March 15, 2021 Our point of view
THE NEW GREEN CONSUMER: HOW EMERGING TRENDS ARE SHAPING SUSTAINABILITY INITIATIVES
March 15, 2021 Our point of view
WHY INVESTORS ARE FLOCKING TO THE RENEWABLES SECTOR
February 19, 2021 Our point of view
2021: BEYOND THE INFLECTION POINT FOR RENEWABLE ENERGY
December 14, 2020 Our point of view
Corporate sustainability: is your company doing enough?
November 20, 2020 Our point of view
Creating renewable energy success stories: experience in the chemical sector
November 12, 2020 Our point of view
How ESG is taking center stage in Latin America
October 16, 2020 Our point of view
Joining forces: Why you should look for innovation in your solar energy partner
August 21, 2020 Our point of view
Why now is the time to invest in Latin America’s renewables market
August 20, 2020 Our point of view
Gaining certainty in uncertain times: the impact of renewables on energy-intensive industries in Latin America
July 20, 2020 Our point of view
How renewable energy project execution is powering ahead despite Covid-19
July 06, 2020 Our point of view
7 factors influencing the renewables market in Latin America
June 03, 2020 Our point of view
The rise of corporate PPAS in Latin America
May 11, 2020 Our point of view
Can renewable energy power Latin America’s recovery after Covid-19?
February 02, 2020 Our point of view
Atlas Renewable Energy’s innovative approach to renewable energy
February 02, 2020 Our point of view
Education and Solar Energy go hand in hand in rural Mexico
June 18, 2019 Our point of view
Why are large mining companies embracing Solar Energy?
May 17, 2019 Our point of view
How financial innovation can drive the growth of renewables in Latam