Atlas logo Atlas logo

Clean energy for data centers: the rise of PPAs as a secure solution

November 21, 2024 Press Releases

The proliferation of data centers to meet the global demand for digitalization and artificial intelligence has emerged as a pivotal driver of energy consumption, necessitating renewable solutions to mitigate their environmental impact.

Accounting for approximately 1.3% of global electricity consumption in 2022, data centers are rapidly expanding to accommodate the digital economy’s burgeoning data demands. This growth has spurred a surge in long-term renewable energy contracts, known as Power Purchase Agreements (PPAs).

According to projections by the International Energy Agency (IEA), electricity consumption by data centers (excluding cryptocurrency operations) now surpasses that of electric vehicles and could constitute between 1.5% and 3% of global demand by 2026. This approaches the 4% allocated to primary aluminum production, a notoriously electricity-intensive process.

This escalating demand presents unprecedented challenges for global power grids and greenhouse gas mitigation strategies.

The World Economic Forum reports that artificial intelligence usage alone, currently a minor fraction of the tech sector’s energy footprint, is estimated to account for approximately 2-3% of total global emissions.

In response to these challenges, governments have begun implementing regulations, while technology companies are actively pursuing alternatives to ensure that data centers’ energy consumption has a minimal impact on the planet’s climate.

This energy must be clean, competitive, and reliable—criteria that form the cornerstone of PPAs.

The IEA notes that data center providers are striving to meet their energy needs with carbon-free electricity, leveraging a combination of wind, solar, and battery storage technologies. This shift has significantly propelled the adoption of PPAs within the sector.

A recent BloombergNEF (BNEF) report, published in early 2024, confirms this trend. Globally, corporations publicly announced a record-breaking 46 gigawatts (GW) in solar and wind energy contracts in 2023, marking an approximately 12% increase from the previous record of 41 GW set in 2022.

BNEF attributes this growth primarily to economic improvements in key regions such as Europe, along with corporate clean energy targets, with tech giants leading the charge.

For the fourth consecutive year, Amazon has emerged as the world’s largest corporate purchaser of clean energy among over 200 companies tracked by BloombergNEF. In 2023, the company announced 8.8 GW in PPAs across 16 countries, bringing its total clean energy portfolio to 33.6 GW—a capacity that exceeds the total installed power in Chile.

Tech Giants Spearhead PPA Growth in 2024

In May 2024, Microsoft signed the largest renewable PPA in history, aiming to develop 10.5 GW of solar and wind capacity across the United States and Europe.

In New Zealand, telecommunications giant Spark entered into a decade-long PPA for 63 MW of new solar energy, set to commence electricity supply in January 2025.

Concurrently, AWS acquired 105 MW from a wind farm near Dublin, Ireland, while pledging an additional investment of 800 MW in new renewable projects throughout the country.

Brazil: Emerging as a Data Center Hub

Regulatory constraints in Europe and the United States are making Latin America an increasingly attractive destination for data centers. The region offers an abundance of renewable resources coupled with expansive areas conducive to project development.

In Brazil, installations have grown at an average annual rate of 20.8% between 2013 and 2023, according to the Brazil Data Center Report compiled by real estate consultancy JLL. The country dominates the sector in Latin America, accounting for approximately 40% of new investments in this domain.

Currently, Brazil houses 135 facilities, predominantly concentrated in the state of São Paulo. Mexico, the second-largest market in the region, hosts 50 centers, followed by Chile with 49.

Recently, the Brazilian government commissioned a study to map demand and potential solutions to accommodate the expansion of data centers. Projections indicate that demand from these centers will reach 2.5 GW by 2037, considering only new projects in the states of São Paulo, Rio Grande do Sul, and Ceará.

In August, Atlas Renewable Energy organized the event “The Future of Data Centers in the Energy Transition,” where industry experts discussed the critical role of clean energy for data centers and underscored the role of renewables in corporate energy transitions.

“This is a discourse that both the sector and the country must address with utmost attention. The energy transition of data centers is not only essential but acts as a catalyst for industry growth, potentially positioning Brazil as a global leader in this segment. Today, we begin to delineate possible horizons for this transformation to materialize in the sector. This event provided an excellent opportunity to illuminate the path forward. Atlas is striving to become the preeminent provider of renewable energy for data centers, offering bespoke, long-term solutions,” said Lucas Salgado, Global Director of Strategy and Commercial Planning at Atlas Renewable Energy. “We are convinced that we are the ideal partner for the data center industry, aiding them in achieving their sustainability and competitiveness goals. Brazil offers significant competitive advantages, such as a diversified and renewable energy matrix, coupled with regulatory incentives that foster innovation and sector expansion,” he concluded.

The event featured contributions from Camila Ramos, CEO and founder of CELA, Felipe Hildebrand, partner in Oliver Wyman’s Communications, Media, and Technology practice, Lucas Salgado, Global Director of Strategy and Commercial Planning at Atlas Renewable Energy, and Rogerio Piovesan, Director of Data Center Engineering and Construction at V.tal. Christian Omar, representative of DatacenterDynamics, moderated the proceedings.

Strategic Alliances for Clean Energy Procurement

In an increasingly digitized world, the expansion of data processing and storage centers is inevitable, accompanied by a commensurate surge in energy consumption. However, it is possible to mitigate a significant portion of the impacts on greenhouse gas emissions by ensuring this energy is sourced from clean alternatives.

As with all economic sectors, the future of data centers is inextricably linked to the energy transition, which must be equitable, accessible, and secure—a paradigm shift that necessitates strategic alliances.

By entering into a Power Purchase Agreement (PPA) with Atlas Renewable Energy, technology firms secure far more than merely renewable and decarbonized energy. We provide bespoke solutions that provide cost predictability and supply assurance, while simultaneously aligning with and advancing a multitude of United Nations Sustainable Development Goals.

We believe our focus should be on innovative solutions that integrate technological expansion with sustainability, and we are committed to being part of a more sustainable, more resilient digital economy.

This article was created in partnership with Castleberry Media. At Castleberry Media, we are dedicated to environmental sustainability. By purchasing Carbon Certificates for tree planting, we actively combat deforestation and offset our CO₂ emissions threefold.

Share This Entry

More articles

October 06, 2025 Our point of view
Toward COP30: How Renewable Energy Is Rewriting Latin America’s Opportunity Set
October 05, 2025 Our point of view
Renewable Energy-Driven Data Centers: Shaping Mexico's Digital Future
October 05, 2025 Our point of view
The Food Industry and Energy Transition: A Recipe Toward Competitiveness
October 02, 2025 Our point of view
Chilean Mining Sector in Energy Transition: Perspectives and Key Insights Amid New European Regulations
September 23, 2025 Our point of view
Walking the Walk: Making Sustainability Tangible
July 23, 2025 Our point of view
Renewable Energy: The Strategic Choice for Energy Transition in Mining and Oil Operations
July 19, 2025 Our point of view
Innovation That Protects: How Atlas Embedded Health and Safety at the Core of Its Operational Excellence
June 17, 2025 Our point of view
How Renewable Energy Will Power Mexico's Economic Transformation by 2030
June 17, 2025 Our point of view
From Generation to Energy Consumption: The Private Sector's Role in the Energy Transition
May 28, 2025 Our point of view
Energy Trends in the Colombian Market
May 05, 2025 Our point of view
Q&A: Energy Buyer Transitioning Operations to Renewable Energy with Atlas
April 15, 2025 Our point of view
Sustainable Operations: Why Data Centers Are Turning to Renewables
April 15, 2025 Our point of view
The Power of PPAs: Renewable Energy in the Regional Automotive Industry
April 04, 2025 Our point of view
The Strategic Edge of Renewable Energy: Business Advantages
March 10, 2025 Our point of view
Powering AI's Revolution: the Renewable Energy Imperative
March 03, 2025 Our point of view
How BESS is Revolutionizing Latin America's Renewable Industry
February 24, 2025 Our point of view
Renewable Energy Drives Sustainability in the Food Industry
February 06, 2025 Our point of view
The Strategic Role of Storage in Latin America's Energy Transition
February 04, 2025 Our point of view
By the Numbers: Why Companies Are Choosing Renewable Energy Contracts
January 24, 2025 Our point of view
Energy Transition: Opportunities for Multinationals
January 11, 2025 Our point of view
The Multiple Benefits of Renewable Energy Consumption for Companies
November 21, 2024 Our point of view
Clean energy for data centers: the rise of PPAs as a secure solution
November 21, 2024 Our point of view
Operational Cost Optimization: The Strategic Role of PPAs Amidst the Rising Energy Prices
November 21, 2024 Our point of view
How Oil Companies Can Decarbonize Through PPA Contracts
October 30, 2024 Our point of view
Forging Strategic Alliances: Bridging the Gap Between O&G and Renewable Energy
October 16, 2024 Our point of view
The Role of Renewable PPAs in Mitigating Price Volatility
August 24, 2024 Our point of view
Why Are Telecoms Transitioning to Renewable Energy?
July 08, 2024 Our point of view
How are renewable energies transforming the Brazilian economy?
July 03, 2024 Our point of view
PPAs and Contract Structures: Tailoring Renewable Energy Procurement to Corporate Needs
June 25, 2024 Our point of view
Renewable Energies as Key Players in CFO Strategies
June 18, 2024 Our point of view
Colombia’s Roadmap: A Pathway to a Cleaner Energy Matrix
June 18, 2024 Our point of view
Atlas Renewable Energy's big bet on renewable energy development in Colombia.
June 17, 2024 Our point of view
The Pivotal Role of Renewable Energies in Mitigating El Niño's Impact in Colombia
June 17, 2024 Our point of view
Understand the limits of carbon capture in the energy transition
June 17, 2024 Our point of view
Understand the advantages of contracting renewable energy for your company
April 26, 2024 Our point of view
Navigating the Energy Transition: The Impact of COP 28 Agreements on Corporate Strategy
April 10, 2024 Our point of view
AI and its impact on renewable energy
April 09, 2024 Our point of view
Social License: The Crucial Factor in Ensuring a Responsible Energy Transition
February 16, 2024 Our point of view
How innovative technologies are driving the future of renewable energy
January 30, 2024 Our point of view
Is a Dollar-Based PPA Ideal for Achieving Your Company’s Sustainability Objectives?
January 24, 2024 Our point of view
How sustainable energy strategies can provide stability in uncertain times
December 12, 2023 Our point of view
Innovation in Corporate Clean Energy: Atlas Renewable Energy is Leading the Way in Latin America
November 09, 2023 Our point of view
Renewables and Storage: The perfect combination to meet energy demand
August 03, 2023 Our point of view
CLEAN ENERGY FOR THE ALUMINUM INDUSTRY
June 21, 2023 Our point of view
How renewable energy sources can contribute to the food industries sustainability journey
May 09, 2023 Our point of view
Powering the concrete and cement industry with renewable energy: A pathway to a just transition for the construction sector
May 09, 2023 Our point of view
Unlocking the full potential of renewable energy investment in partnership with development finance institutions
May 09, 2023 Our point of view
GREEN HYDROGEN: TOWARDS NET ZERO
April 26, 2023 Our point of view
Renewable energy: Making the circular economy happen in the chemicals industry
April 21, 2023 Our point of view
Atlas recognizes the development of renewable technologies in Latin America
March 27, 2023 Our point of view
How the surge in renewable energy investment is making it easier for companies to transition
February 24, 2023 Our point of view
IN CONVERSATION WITH ATLAS: HOW WE PARTNER WITH CLIENTS TO CREATE A REAL IMPACT
January 27, 2023 Our point of view
WHY COP27 IS MORE RELEVANT THAN EVER
January 12, 2023 Our point of view
What governments should take into account to make a real transition to renewable energies
December 13, 2022 Our point of view
Renewable Energy Trend Watch: Self-generation in Brazil
December 07, 2022 Our point of view
What you need to know about the rise of I-RECs in Brazil
October 18, 2022 Our point of view
How I-RECs can offer a new level of transparency as companies get real on climate change
September 26, 2022 Our point of view
What can renewable energy do for the mining sector?
August 29, 2022 Our point of view
How the Inflation Reduction Act could turbocharge the renewable energy sector
August 16, 2022 Our point of view
Power Purchase Agreements (PPAs): A Source of Stability in a Climate of Change
June 21, 2022 Our point of view
Web3 and the metaverse: an inflection point for the energy transition
June 07, 2022 Our point of view
What to look out for in a renewable energy contract
June 01, 2022 Our point of view
TOWARDS NET-ZERO INDUSTRIAL HUBS: THE ROLE OF RENEWABLE ENERGY
May 20, 2022 Our point of view
Avoiding Greenwashing and Make the Shift to True Sustainability
April 06, 2022 Our point of view
Closing the green divide in the tech industry
March 18, 2022 Our point of view
How renewables can help feed the world without overwhelming the planet
February 24, 2022 Our point of view
Ensuring the triple bottom line for your renewable energy strategy: the biggest return on investment
February 23, 2022 Our point of view
The vital role corporations play in achieving the COP26 commitments
December 20, 2021 Our point of view
How generating sustainable change at scale leads to positive tangible environmental and consumer impact
December 20, 2021 Our point of view
Diversity and Inclusion: The Atlas Perspective
October 28, 2021 Our point of view
COP26: What corporations should know
October 27, 2021 Our point of view
LAGGARDS AND LEADERS: CLOSING THE GAP IN THE TRANSITION TO RENEWABLE ENERGY
October 26, 2021 Our point of view
MAKING CIRCULAR ECONOMY HAPPEN
October 08, 2021 Our point of view
WHY GREEN HYDROGEN IS PART OF THE ENERGY MATRIX OF THE FUTURE
October 06, 2021 Our point of view
WHY COVERING THE ENERGY NEEDS OF DIGITALIZATION SUSTAINABLY IS IMPORTANT
July 07, 2021 Our point of view
ELECTRIC VEHICLES AND RENEWABLE ENERGY: A PERFECT MATCH
July 01, 2021 Our point of view
MAKING IT COUNT: DIVERSITY, INCLUSION, AND SOCIAL DEVELOPMENT IN RENEWABLE ENERGY
July 01, 2021 Our point of view
SUSTAINABLE LEADERSHIP: FROM WORDS TO ACTION
June 30, 2021 Our point of view
WHY WE’RE STILL OPTIMISTIC ABOUT FIGHTING CLIMATE CHANGE
May 10, 2021 Our point of view
RENEWABLE ENERGY IS AT ITS BEST: SOLAR SHINES BRIGHT
May 07, 2021 Our point of view
WHAT THE LEADERS SUMMIT ON CLIMATE MEANS FOR CORPORATIONS
March 30, 2021 Our point of view
CARBON PRICING IS INEVITABLE – DON’T BE CAUGHT OUT
March 29, 2021 Our point of view
A SYSTEMIC VIEW OF DIVERSITY AND INCLUSION
March 18, 2021 Our point of view
BIDEN’S PLAN: RENEWABLES ON THE RISE IN THE US
March 15, 2021 Our point of view
THE NEW GREEN CONSUMER: HOW EMERGING TRENDS ARE SHAPING SUSTAINABILITY INITIATIVES
March 15, 2021 Our point of view
WHY INVESTORS ARE FLOCKING TO THE RENEWABLES SECTOR
February 19, 2021 Our point of view
2021: BEYOND THE INFLECTION POINT FOR RENEWABLE ENERGY
December 14, 2020 Our point of view
Corporate sustainability: is your company doing enough?
November 20, 2020 Our point of view
Creating renewable energy success stories: experience in the chemical sector
November 12, 2020 Our point of view
How ESG is taking center stage in Latin America
October 16, 2020 Our point of view
Joining forces: Why you should look for innovation in your solar energy partner
August 21, 2020 Our point of view
Why now is the time to invest in Latin America’s renewables market
August 20, 2020 Our point of view
Gaining certainty in uncertain times: the impact of renewables on energy-intensive industries in Latin America
July 20, 2020 Our point of view
How renewable energy project execution is powering ahead despite Covid-19
July 06, 2020 Our point of view
7 factors influencing the renewables market in Latin America
June 03, 2020 Our point of view
The rise of corporate PPAS in Latin America
May 11, 2020 Our point of view
Can renewable energy power Latin America’s recovery after Covid-19?
February 02, 2020 Our point of view
Atlas Renewable Energy’s innovative approach to renewable energy
February 02, 2020 Our point of view
Education and Solar Energy go hand in hand in rural Mexico
June 18, 2019 Our point of view
Why are large mining companies embracing Solar Energy?
May 17, 2019 Our point of view
How financial innovation can drive the growth of renewables in Latam